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DISCLAIMER

Ideal Dog Food, Ideal Cat Food

COPYRIGHT: AVI PRODUCTS 2010

Web site: www.breezehill.co.za

FAQ02

Q: Your Vitamin/Mineral twin pack supplement costs R252 for 2Kg. I can get a 5Kg ready  mix for R260. Why are you so expensive?

A: First off let’s talk about the twin pack. Vitamin/mineral supplements are very delicately balanced in order to provide the best for your birds. When mixed together the stability of the products are affected, thus severely shortening the shelf life and optimal activity of both vitamin and minerals. We separate these products into a twin pack to maintain the integrity of our products. You get exactly what you pay for, right to the bottom of the bottle.       

Now some maths: Product X costs R260/5kg or R52/kg. Reduce this further to a cost of 52cents per 10g of product. The dose rate is 50g per kg of food, so Product X has a base cost of R2.60 per kg food.          AVI-plus vit/min twin pack costs R252/2kg or R126/kg. Reduce this further to a cost of R1.26 per 10g of product. The dose rate is 10g per kg of food, so AVI-plus has a base cost of R1.26 per kg of food. Less than half the price of product x.

Q: Your AVI-pro probiotic only comes in a 1kg bucket and seems more expensive than the 5kg bucket I can get from the local co-op.

A: Remember our probiotic is formulated very specifically for birds. It contains high quality LIVE bacteria found in the digestive tract of healthy birds. We also keep the ratio of bacteria to carrier mix low, so the concentration of these bacteria in the product is very high – you use a small amount for effect. The big bucket from your co-op may well be a generic type of probiotic mix used for cattle and sheep. These contain a very general mix of intestinal bacteria, at relatively low concentrations, so there is no guarantee that you are giving your birds (often weak, sick or stressed) the healthy bacteria they need.

Q: The distribution of AVI-products has recently been handed over to Marlton’s. How is this going to affect the price that I, the end user pay, for the products.

A: Distribution costs are, like everything else on the rise. At AVI-products we keep a very close eye on all costs, as these costs ultimately filter down and affect the prices of our products. Marlton’s has a very large distribution area, also a very large product list. Our area’s and volume are significantly smaller, so our distribution costs are higher. This was becoming an increasing concern for us, so the agreement was made with Marlton’s to “piggyback” our distribution along with theirs, taking advantage of their lower cost/product delivered. The actual result of this change is thus a REDUCTION in costs for us, and we have made this available to you the end user. These lower prices were brought into effect on 1st July this year, and you should already be seeing these prices from your retailers.

We welcome your comments and queries at any time, as this enables us to continue to provide the service and quality that you have come to expect from AVI-Products.

Handrear Confusion

Due to there being some confusion amongst our clients with regard to our new three phase handrear formulas, we felt it would be in everyone’s best interest to clarify the purpose of and utilization of these formulas. The Phase one and Phase three will be released later this month once we have received our new improved foil packaging.

PHASE 1: The phase 1 handrear replaces our previous Handrear Premium. It is the same scientifically formulated premium handrear for use in the rapidly growing new hatchling. It contains probiotics to help establish the normal gut flora, and top grade, highly digestible ingredients for maximum absorbtion. Use until babies are 10 days/2 weeks old.

PHASE 2: Phase 2 is the new name and packaging for our previous normal handrear formula. A new look on the outside, the product in the bag is exactly the same as our old normal handrear and has not been altered in any way. The instructions on the new packaging advise that it is used for babies between the ages of 10days/2 weeks through to 6 weeks old. It can, however be used until weaning as you all have been doing for the past several years. Recent scientific research has, however, indicated the need for a “finisher” specific diet for use in birds 6 weeks to weaning. This research is what prompted us to introduce the Phase 3/Finisher formula.

PHASE 3: This formula is an entirely new formulation for Avi-Plus. It is designed to meet the specific requirements of babies from 6 weeks to weaning. The good news for you as a consumer, is that research has shown that the nutrient requirements at this stage is not as high in certain areas as previously thought, so the formula is not as expensive to produce as the other two Phase formulas. We will pass this on to you as consumers, and our Phase 3 formula will be released at, and maintain a price lower than the Phase 1 and 2 formulas.

We hope that this information will alleviate any confusion as to utilization of our handrear formulas. If you are still unsure, or have any queries or comments, please feel free to contact us by phone, or email: info@aviproducts.co.za

Call us on (031) 766 0016 or see our website for more info: www.aviproducts.co.za

The AVI Products Team

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